PROJECT OVERVIEW
Enhancing Patient Pathways for Marylebone HPB
Marylebone HPB is a leading specialist clinic providing expert care for conditions related to the liver, pancreas, and biliary system. As a highly specialised medical service, the clinic needed an effective way to manage patient inquiries while ensuring a seamless experience for both prospective clients and their administrative team.
THE BRIEF
Our Client's Goals
Design for Conversion – The website was built with a user-friendly interface that clearly guided visitors toward making direct inquiries.
Improve Navigation & Call to Action – Key pages were structured to minimize distractions, with prominent call-to-action buttons directing users to contact the PA for swift assistance.
Professional, Yet Personable – We balanced professionalism with an approachable tone, ensuring the website reflected both the medical expertise of Marylebone HPB and their commitment to patient care.
Optimized for Mobile & Accessibility – Recognizing that many patients seek medical advice on mobile devices, we optimized the site for seamless browsing across all platforms.
THE STRATEGY
Designed for Conversion – The website was built with a user-friendly interface that clearly guided visitors toward making direct inquiries.
Clear Navigation & Call to Action – Key pages were structured to minimise distractions, with prominent call-to-action buttons directing users to contact the PA for swift assistance.
Professional, Yet Personable – We balanced professionalism with an approachable tone, ensuring the website reflected both the medical expertise of Marylebone HPB and their commitment to patient care.
Optimized for Mobile & Accessibility – Recognising that many patients seek medical advice on mobile devices, we optimised the site for seamless browsing across all platforms.
THE RESULTS
Conclusion
Through thoughtful design and a strategic approach, we helped Marylebone HPB create an online platform that not only reflects their medical expertise but also optimises the patient journey.
By ensuring a smooth inquiry process, we’ve helped them enhance their patient experience while streamlining their administrative workflow.